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Our Story
Once upon a time, there was a local brand called What The Fish that specialized in Chinese authentic grilled fish. They had a mission to reach out to the heartlanders of Singapore, offering them tantalizing flavours that would make their taste buds dance.
What The Fish had humble beginnings, starting as a small stall in a local food court. The founder, Mdm. Wang, she is passionate for authentic Chinese cuisine and wanted to share her love of grilled fish with the community. She worked hard to perfect her recipes, using only the freshest ingredients and authentic spices and seasonings.
Over time, word of mouth spread about the delicious grilled fish from What The Fish. People would come from all over to try their signature Fresh Green Pepper Grilled Fish.
Eventually, What The Fish expanded their business, opening multiple locations across the heartlands of Singapore. They also launched a website, making it easier for people to order online and have their grilled fish collected at the nearest outlet island wide.
What made What The Fish stand out is their commitment to quality and authenticity. They never compromise on the taste or quality of their ingredients, ensuring that every dish is cooked to perfection. They also had a dedication to customer service, going above and beyond to make sure every customer is satisfy with their experience.
Today, What The Fish is a beloved local brand that has won the hearts of many Singaporeans. Their authentic grilled fish continues to be a favourite among locals and tourists alike, and their dedication to quality and authenticity has remain strong throughout the years.
Order & Pick Up
Every Day Any Time
If you're a fan of grilled fish, you won't want to miss out on What The Fish, one of the best places to enjoy this delicious dish in Singapore. With 9 different outlets across the city, it's easy to order and pick up your food at a location that's convenient for you.
Ordering from What The Fish is easy and convenient, thanks to our online ordering system and multiple locations across the city. Simply place your order online, choose the location that's most convenient for you, and pick up your food when it's ready.
Quality Control
What The Fish sources our fish daily from trusted suppliers who provide only the freshest catch of the day. We also use a variety of high-quality ingredients to create our marinades and sauces, including fresh herbs, spices, and locally-sourced produce.
Whether you choose to dine in or take away, you can be sure that What The Fish is committed to providing you with the freshest and highest quality grilled fish dishes possible.
Support Local Brands
Yes, What The Fish is a local brand in Singapore, and they are passionate about supporting the local F&B industry. They understand the challenges that small businesses face, especially during difficult times, and they believe that it's important for the community to come together and support local brands.
By choosing to dine at or order from What The Fish, you are not only enjoying delicious food but also supporting a local business and contributing to the growth of the local F&B industry. Your support helps to create jobs, boost the economy, and preserve the unique food culture of Singapore.
